We’re proud to announce that we are finalists for the KTP (Knowledge Transfer Partnership) Best of the Best Awards 2019. Read on to find out what this means...
So…what is a KTP?
A KTP or Knowledge Transfer Partnership is a partnership between a university, a company and an associate, funded by UK Research and Innovation through Innovate UK. The aim of a KTP is to bring in new skills and academic knowledge for strategic innovation projects.
What was the aim of our KTP?
Our strategic aim was to be the best footwear brand in specific demanding environments which involve significant amounts of standing (like those found in the hospitality industry). To do this we needed to Improve our understanding of the demands in this market which could then be developed into product features that differentiate WearerTech footwear.
What did your KTP achieve?
This project enabled us to produce footwear with demonstrable benefits, backed up by trials and evidence that provide a premium product unlike any other on the market.
Our associate, Jenny Anderson worked together with Professor Chris Nester and Dr Anita Williams, experts from the University of Salford’s School of Health Sciences to complete a range of research including; interviews with staff, activity monitoring, lab based research looking at the in depth biomechanics of standing (see here for more information on the type of data we collect) and the testing and development of products in kitchen environments. The novel research focused on standing for prolonged periods, which is present in a range of jobs including chefs and hospitality staff. This research ethos is embedded in the WearerTech brand.
The KTP created a new product range that we have just launched – see our Custom Pro range, as well as resulting in academic papers and international conference presentations. Jenny is continuing her academic work, working towards a PhD through publication with the University.
Jenny has since been employed with us at WearerTech, working in a Research & Development role to ensure that research is at the heart of everything we do.
Our partnership with the University continues with a second KTP, focused on footwear customisation with a new associate, Max Lewin, lead by Professor Chris Nester and Dr Carina Price at the University.
“Our partnership with the University of Salford and the applied research we carried out together has enabled WearerTech to develop new shoes, based on evidence-based research. These new shoes provide greater comfort, protection and personalisation to help people standing on their feet for long periods of time at work. This is a breakthrough achievement enabled by this KTP”.
Will Ghali, CEO at WearerTech